Come on feel the knob

It’s become fashionable in the last few years to focus on User Experience, trendily abbreviated UX, and a considerable upgrade in status from UI (User Interface) Design from which it descends. I hope nobody thinks that’s actually new, but if it takes a...

Word of the day: Disclude

I was minding my own business, trying to sleep during a presentation at a marketing conference, and was abruptly awakened when the presenter said something like, “to prevent those people from receiving this email, you would disclude them on this...

Assembling the price of a happy city

How long does it take to go from one of Boston’s newest hip neighborhoods, the Innovation District, to one of Somerville’s even newer, actually not quite finished, ones, Assembly Row by public transit? During evening rush hour on a weekday, this trip of...

Man bites Trolley

Well, not exactly, but in the old saying about man bites dog being news, last Friday the estimable RunKeeper team put on a PR stunt / stupid human trick / arch critique of Boston public transit in which some guys raced a Green line trolley for four miles or so....

Never Any Repeats

I’m no fan of display advertising, either in web banners or “out of home” and I certainly try not to participate in it. Logos and brands are already everywhere, why should you and I become unpaid ad space when manufacturers splash their logos on our...