Posts Tagged “cambridge”

Well, here’s one thing that doesn’t seem to be in evidence in Sicily: a burbling startup scene.  I dropped in at Web Innovators 26 (it seems only yesterday I was at Webinno18) at the Royal Sonesta to check out the demos and pitches.  As usual, there were some “main dishes” that got longer demo spots and some “sides” that got 15 seconds.  All had tables and the big ballroom was packed.

Maybe it’s the recessionary times, but I noted that the companies on offer seemed to cluster around the more basic of human needs.  Not to say they weren’t smart and sophisticated ideas.  Here’s a rundown, and then I’ll get to the strange underwear theme that ran through the evening like an elastic waistband.

Birchbox, a “new concept in beauty retail” that sounds just a little bit like a fancy coffin.

Chargify, a recurring billing service for serial entrepreneurs who have better things to do than worry about dunning and fraud.

DoInk, a community of “artists, animators and doodlers” reusing one another’s artwork to create animations and drawings.  they ran away with the audience choice award by a wide margin, and many tweets reminded people to “show this to the kids.”

JitterJam, some “web-based social marketing software

manpacks, just what it sounds like, automated underwear delivery for “busy men”

Milabra, a “Visual Intelligence Platform” that serves up ads based on the color and content of a website’s imagery. Smart MIT guys, cool technology, kinda sluggish demo.

RelayRides, like Zipcar but with your car. Or maybe like Circle Lending but with your car. I like the idea that they allow more driving with the existing fleet of cars.

Trustmarker, a provider of “digital trustmark networks” which are, um, those things, you know, like verisign, but your own. I think.

Marketeers have heard endless variants on Maslow’s Hierarchy of Needs and the philosophy of selling “medicine, not vitamins”  but I thought this was largely (not entirely!) a refreshingly down to earth bunch of startup ideas.  What’s more basic than entertaining kids, feeling good about how you look, building trust, and getting around town cost-effectively?

But those concepts are as often as not boring or undifferentiated.  And that’s probably why what’s arguably the most absurd of the ideas – manpacks – was the one that everyone, even the other presenters, was taking about.  As the Lorax pointed out, you do not need a thneed, and as I am pointing out, if you’re too busy to pull together some underwear, you need to re-think your business.  But the image of busy (or more likely, lazy) men ordering a tailored internet subscription to their, um, unmentionables, has a strange appeal.

Manpacks is the youngest of the webinno companies – the only one founded in 2010 – and it’s already got a bunch of press.  I have no idea if it has or deserves any customers.  Maybe it’s just a brilliant publicity stunt for some other business, but it helps us ask two good questions…

1. does your business actually solve a real problem?

2. have you built a story around it that would make anybody care?

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A lot of the people who said that microblogging or Twitter was the Big Thing of 2008 or 2009 are saying that location or Foursquare is the Big Thing of 2010 or beyond.  I don’t know if Foursquare is played yet, or if Twitter already has jumped the shark, but I’m starting to worry that the actual, physical concept of location might be on the way out as businesses evaporate from downtowns, especially in my own Central Square.

Earlier this week, I noted a bit in xconomy singing the praises of Central Square as a new startup hub, singling out a particular office building and featuring a couple of its startuppy tenants.  I’m all for it, having previously noted Beta House and OpenCoffee among others.  Plus, Central is home to Harmonix Music.  Good news, to be sure.

But the day before that article, Hollywood Express closed their Central Square store, adding to a distressing list of businesses vacating Central Square and its environs.  In fact, I was both pleased and saddened to discover an entire blog devoted to the disappearance of businesses along Cambridge’s Massachusetts Avenue.  Compare for example my February 2009 post on the decline of the furniture cluster to Empty Mass Ave’s post on the same topic in February of this year.  Apparently, we’re all in this together.  Empty retail space around Central now includes the long-gone Gap, Pearl Paint, all those furniture stores, the space next to the Central Square Theater, and I’m sure more.

The other good news is that restaurants seem to be thriving even as retail suffers – Rendezvous, Four Burgers, Craigie on Main and Garden at the Cellar are all great –  but I can’t help worry that we need a bit of everything to make a neighborhood that all those fancy startup types will actually want to inhabit.

We can blame the economy for some closures, especially the furniture stores.  We can blame changes in technology and media for the demise of record stores, video stores and maybe even bookstores. We can blame landlords, that’s always popular.  I think we often forget to blame ourselves for not shopping, working and doing business enough in our own neighborhoods and cities.

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I hadn’t really thought much about local Chinese food with an actual Chinatown so close to home, but when Jason asked me to suggest a good Chinese restaurant in Central or Harvard, I realized that I’m living on a boulevard of pretty unimpressive Chinese restaurants stretching for miles!

Let’s start at Harvard and head North first.

Yenching, 1326 Mass Ave.  There are plenty of positive reviews, but I am not impressed.

Changsho, 1712 Mass Ave.  Grand and imperial looking, but not that exciting.  Plus, they slipped slices of ham into their vegetarian eggplant. And it looks like part of a chain now.

Wok n Roll, 1908 Mass Ave. Right in Porter, but never seems to make the list.  Maybe it’s the name.

Qing Dao Garden, 2383 Mass Ave.  We’re most of the way to the Arlington line and finally, an agreeably low-key joint with fresh and interesting dishes.

Back to Harvard now, heading South…

Hong Kong, 1238 Mass Ave.  OK, I get it, it’s a comedy club and they have really big scorpion bowls.  That in itself should disqualify it.  Do not eat here unless already drunk.

New Asia, 1105 Mass Ave.  Meh. But they do deliver!

(note the 600+ house numbers of nothing right through Central square)

Mary Chung, 460 Mass Ave.  Almost Halfway to MIT, we find the other border of the desert.  Mary Chung is an institution for good reason.  I think they have one of the highest food to decor rating ratios (over 3:1) in all of Zagat.  Don’t miss the suan la chow show. (And when a dish has its own wikipedia page that mentions a restaurant, that should speak volumes)

It’s 3.2 miles along Mass Ave – give or take – between Mary Chung and Qing Dao Garden, and as far as I’m concerned, there’s not much to eat Chinese-wise along that strip, which encompasses three of the major squares of Cambridge.  Sort of disgraceful, don’t you think?

Just for yuks, let’s venture past Mary Chung for a bonus round heading towards MIT and swerving on to Main Street a bit.

All Asia, 332 Mass Ave. Known for music not so much for food.

Pu Pu Hot Pot, 907 Main Street. Divey, but I like this place in spite of or maybe because of the name.

Royal East, 792 Main Street.  Fancier than Changsho and with more culinary chops to back it up if you ask me.

I’m sure plenty of differing opinions will surface, but I do want to recognize a place that I’ve omitted because it’s a bit off the beaten track of Mass Ave, but well worth the trip if you’re stuck in the 3.2 mile Chinese Rut: Zoe’s, at 289 Beacon Street, next to Petsi Pies.  I’m not even 100% sure they’re still in operation, but especially given the above, I’m going to make a point to seek them out again soon.

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Looking for a place to get away from it all yesterday morning, I trudged a few blocks in the rain to the Atomic Bean Cafe, which had opened in the shell of Mojo Records a few months ago.  I knew I could go a few more blocks to Dado Tea for a nice savory scone, but seeing Aranciata in the case reminded me the arancini at St. Anthony’s Feast and so I ordered a ham and cheese croissant and settled in for a spell.

Wifi at Atomic Bean is free, but you have to remember to borrow (and return!) one of the secret password cards near the register.

Ham & cheese croissant, aranciata and the wifi password at Atomic Bean Cafe

Atomic Bean is also a gallery of sorts, and they currently feature paintings by Sara Theophall and others.  Wall text and price lists were scant, but the work is well worth a look.  Theophall’s work reminded me a bit of that of Ariel Freiberg, seen at least year’s Somerville Open Studios, where I also first met Tova Speter, whose woodgrain-based work has also graced the walls of Atomic Bean.  Small art world indeed.

Knickers & Boots by Sara Theophall at Atomic Bean Cafe

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Sometimes you’re in the mood for small plates.  Maybe it’s indecision or fear of commitment, maybe it’s a desire to eat a little less for once or to save some money, and sometimes they just look so good.

After taking in some First Friday art with the Beautiful People at Gallery Kayafas, I dropped in at Garden at the Cellar with erstwhile art buddy L.  Lots of things looked yummy, but oddly enough we ended up with an appetizer and four sides.

Beets, tater tots, scallops, parsnip puree, and garlic spinach at Garden at the Cellar

The seared scallops with romesco, hazelnuts and a green bean vinaigrette were sweet and cooked just right.  I thought the hazelnuts were a nice touch with the summery green beans.  We also had four of the six sides: roasted beets, pureed parsnips, hommade “tater tots,” and garlic spinach.  We passed on the other two potato variants, rosemary truffle fries and crispy potatoes with dijon.  The tater tots were fun and the beets were tasty, but the other two, both severed in tiny ball jars, were exceptional.

The garlic spinach wasn’t the usual spinach in garlic oil, it was spinach with a generous number of roasted garlic cloves interspersed for a warm, nutty, garlic mush that would have been delicious on its own.  The parsnip puree was pretty much just that – I don’t know where Gilson gets his parsnips this time of year – and it was simple parsnippy goodness, bitter and tangy and sweet all at the same time.  We were fortunate to have some bread left to swab the insides of the jars.

== update august 9 ==

Garden at the Cellar is boycotting Summer Restaurant Week (official and unofficial sites) which is August 9-21.  A little screed included with the check puts it thusly:

…Summertime foodie favorites now feature more than speedy service, unexpectedly long wait lists and menu changes that, let’s be honest, aren’t always for the better. … In fact, we’re going to to boycott restaurant week and stay just the same!”

It goes on to note that GatC will be adding some “brand new noshes” so I guess they’re not staying exactly the same, but restaurant week or no, I look forward to more local and seasonal goodness.

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