Posts Tagged “podcamp”

Podcamp Boston #4 is coming this weekend.  It’s an “unconference” which means that anybody can give a session.  If you need proof, look no further than the fact that they’re letting me present.  I’m doing a discussion session with the estimable Gradon Tripp called, “Are you a Gates or Buffett?“on Saturday at 4pm in the ballroom.

The somewhat cryptic title used to have a clarifying subtitle but the podcamperati truncated it, so let me explain a little.  Gradon and I were pondering why so many people seem to want to start their own nonprofit organizations for causes that already have lots of existing NPOs.  (There are over 1.7 million NPOs in the USA)  There seems to be a real divide between people wanting to build their own social change solution and those who want to channel their energies (or monies, or both) into supporting existing social change solutions.  Sort of a build vs buy discussion like we get in tech companies all the time.

The framing device of Gates and Buffett refers to the two billionaires’ approaches to charitable foundations.  Gates used his massive wealth to create a new one, and Buffett decided to simply add his massive wealth to Gates‘ rather than establish another whole new foundation.  Both commendable acts, to be sure, but which model prevails for regular folks trying to figure out how to use their own meager resources for good?

In our podcamp session, we’ll kick that ball around, focusing on how social media can make those meager resources go a long way and how social technologies can mitigate the advantage previously held by incumbent organizations.  In keeping with the podcamp ethos, we’re not going to script or structure things too much, but I expect that there will be talk of Twestival, Uncharitable, Facebook Causes, Lance Armstrong, the Staley Foundation, and whatever else the crowd brings.  I hope you’ll join us.

At the end of his Podcamp Boston presentation on distributed microblogging this Sunday, Joe Cascio declared, “that’s where I ran out of Schlitz.” The phrase caught on and was swiftly tweeted and favorited, and I wonder if it’s not a good summation of the weekend’s events and maybe even of the state of social media.

Don’t get me wrong. Podcamp was a fantastic weekend. Excellent networking, fun people, a great, open collaborative and supportive atmosphere, free parking, free wifi, quality presentations and presenters. Kudos to the organizers and sponsors and attendees. I am seriously looking forward to future podcamps. But…

The Schlitz was good. The Schlitz was cheap, sometimes even free. We drank a lot of it and caught a pretty good buzz. We made lots of cool new friends under its lubricating influence. But now what?

There’s growing evidence that we have a social media bubble. Heck, it made the cover of the MIT Tech review. When your cool online New Way To Be gets called bubbly by the Tech Review – in print, no less – it’s time to ask yourself the tough questions. People are building businesses around Twitter, but Twitter doesn’t have its own revenue model yet.

I’m no retrograder here, I don’t question that most examples of most forms of marketing have been sucking the fumes from their empty Schlitz cans for ages. Even the cuddly darlings of search marketing are overbid to absurdity. So my point is not to hide and hate and fear the social media revolution and try to return to simpler times, but to ask, is there really any there there? And if not, how can we make some?

If I could answer that, I wouldn’t be blogging from a Starbucks, I’ll tell you that. So instead of answers, here are five more questions and issues prodded by podcamp and the discussions I had there.

1. Personal branding, privacy and publicity

During CC Chapman’s packed session, “building your brand through passion and community,” the discussion quickly turned to online privacy, widely described as illusory. A wise audience member piped up, “Most of us are here to get known, not to get unknown.” Amen, brother. As long as you have some idea of what you’re getting into, you can make smart choices. For most folks, being stalked is not that likely because they’re just not that famous.

Another podcamper was a little too quick to confide in me that the #1 google result for her name was about her “boobies.” I don’t think she helped her case by removing the photo, which was apparently not nearly as scandalous as the text left behind suggested. If you clicked that link, you deserve to be Rickrolled, but that’s the best I could do. If you want to work in online PR, you’ve got to be able to use the online chatter about your bits to your advantage. Don’t apologize if you haven’t actually done anything wrong, it makes you look twice as guilty.

The conference was packed with digital recording devices and people wearing nametags. Not a recipe for stealth if you told your spouse that you were somewhere else that weekend. Some photographers asked permission and some didn’t. Lots of good questions there about who owns those images and sounds. If you took my picture – probably because you thought my shirt was the coolest or dumbest one you saw all day – please tag it “limeduck” that’s all my personal brand asks.

2. Pecha Kucha vs Battledecks

These two items were on the agenda a couple of times, but I never managed to catch up with them. I’m not even really sure they happened at all. But they make an instructive pair.

Pecha Kucha is a poetry-slam style event where you bring a 20-slide presentation which is advanced every 20 seconds automatically. You present to it and get rated by the crowd.

Battledecks is PPT-backed improv. You go on stage and present a set of slides you’ve never seen before.

Hyper-prepared presentation, or surrealist improvisation – which would you rather do, and which should be a required part of business education?

3. What’s up with Moo cards?

Heck, what’s up with business cards of any kind in this digital age? I’ll rant later about what I think of Moo minicards. More broadly, what goes on a business card and what doesn’t? Website, blog, facebook, myspace, email address, twitter handle, skype name, phone number, latitude and longitude, t-shirt size, maybe even something about what you do? I just wrote @limeduck on some nice cardstock or Japanese paper.

4. Two takes on TangySlice

Speaking of social media overload, I told some people about my friend TangySlice and his “quest for social media greatness” wherein he intends to sign up for 100 social sites in 30 days. He’s almost there, and I think he will achieve his goal, but check out this gamut of reactions:

• [blink] [blink] Why?
• Well, if he wants to waste his time, better him than me.
• A hundred sites? Bah, I have at least 150 already!

Which type are you? Which type was more common at podcamp? Discuss. Then donate to TangySlice’s fundraising page. You can donate a dollar per site in your social media portfolio. It’s for a good cause.

5. Fuck the skeptics

There’s a real risk of groupthink at these events. Where were the doubters and curmudgeons? The people who showed a slide titled “what the f**k is social media” didn’t go too far enough, and when I asked them about the doubters, they said “fuck the skeptics!” To be fair, they were kidding, but I still want more and better dissent. It keeps us thinking. It keeps us honest.

Quack you later.

It’s been a busy week at limeduck HQ. I will attempt to convey the highlights and then pull myself together to get over to Podcamp Boston, where I’m sure more blogworthy high jinks will ensue.

Fit the First: WIG 18

Webinnovatorsgroup boston (as their typography has it) has the tagline “Promoting Boston’s Web and Mobile Innovation Community.” Their 18th shindig was Tuesday night at the Royal Sonesta in Cambridge. It was a large (800 people) networking event with three short pitches and a handful of tabletop exhibits.

It was also the first live event where somebody recognized me as limeduck from my nametag. Scary.

I won’t spend a lot of time picking at the business models or technology of the three pitches, but I will say that the presentation slots were blessedly brief and not all that well-prepared. The crowd was great, however, bellowing out “how are you going to make money?” after each one.

Zeer: Consumer reviews for healthy eating. They won the audience choice award so they must be doing something right, and I do love me a food-related social network. But they do have that annoying way of enforcing first and last name in users. What if Cher wants to join?

Webnotes: Create and manage online annotations. Impressive functionality, but the demo crashed when 500 iphoners in the room tried to follow along. Next time, have a nice whale graphic ready.

Totspot: A place for parents to publish a page about their kids. Two young guys in company t-shirts under blazers kick off the pitch by saying that they’re not parents. If I was their VC, I’d have them grounded.

After the event, I was lucky enough to join a table of the cream of the twitterati at Helmand, one of my favorite places in town. Best Afghan restaurant in Boston sounds like faint praise but this place is special. We enjoyed several plates of delicious pumpkin kaddo and other morsels and pretty much closed the place down.

Fit the Second: Full moon over Scampo; MIA at DeCordova

Thursday, I foolishly accepted a dinner invite with some good people at work, having somehow completely forgotten about the DeCordova Museum’s roofdeck party. I hear the event was fantastic and the view was beautiful. And that somebody there was looking for limeduck. Scary. Since I’ve stopped driving to work, the DeCordova has felt very far away. Must make a visit soon.

Meanwhile, back in Boston, at the bar Clink (it’s a pun, get it?) in the Liberty Hotel, I noticed that Grgich Hills Fume Blanc was on the wine list for $75. Eek. I paid $45 at Casablanca, and a bunch less than that at Sabur. We had some different and delicious wines, but I was glad this one was on the company. We had a pleasant dinner outdoors at Scampo in the same hotel.

From left, risotto with fava beans, fresh mozzarella with carpaccio and smoked sea salt, and gnocchi with swiss chard. All very tasty and well prepared but not quite up to the hype of the setting. The Liberty seems to have become The Place to be seen. As we left, there was some kind of fashion shoot taking place at the valet parking stand. That seems a sign of something just a bit too very very.

On the way home, I spied the thunder moon attended by Jupiter.

Fit the Third: if a tree falls in Cambridge…

As you might have noticed, I’ve been doing some fundraising for the American Heart Association using my birthday as a rallying point. Last night the fundraising hit double my initial goal, and about 25 of the donors joined me at Sabur for small plates and wine. I was very pleased with the turnout and amazed at the fundraising total. Sabur’s team came through with great dishes – cheese burek, potato celery root cakes and balkan sausages were among the favorites – and even managed to get me a good deal on half a case of Grgich. A grand time was had by all, and I’m very grateful to everybody who came out and donated. The fundraising goes on, and I’m sure the dining and drinking will resume at some point.

Then the police called.

“Hello, this is the Cambridge police, we’re calling about your vehicle…” Last time I got a call like that, I was in Hong Kong and somebody had made off with my 18″ TRD wheels, and the police wanted me to move my wheel-less car before they towed it. Tonight they were calling to tell me that a tree had fallen on my car.

Then they asked me to hold on, had along discussion among themselves, and decided that in fact the tree had fallen on a neighboring car, but that I needed to come down right away to see if there was any damage to my car. I didn’t really see the urgency in that, so I got back to the party. When I finally got home, this is what I found.

A large piece of the huge ivy-covered tree had some off and apparently done some damage to whoever was parked behind me, but there wasn’t a (new) scratch on the juice box. Just lots of pollen, sap and bird poo.

All’s well that ends well. Off to Podcamp.